Happy Halloween!
My colleague and resident millennial advisor to the blog, Jen Lemanski, asked me to read this article from Advertising Age about an interesting contest from MTV.
It’s nice to see companies such as MTV supporting and encouraging this entrepreneurial generation. With everyone searching for the next Web 2.0 phenomenon, MTV and Cisco’s Digital Incubator contest puts their money where their mouths are, by awarding start-up capital to the niche websites targeting college students.
The best thing they did was to examine the business models and unique impressions of each website to determine a winner. Hopefully the winners, Matthew Fargo and Ben Luduc-Mills will be able to translate the money they won into further success.