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Community Involvement

by | Nov 10, 2006 | PKF Texas - The Entrepreneur's Playbook®

Note: Running most Fridays in FromGregsHead.comis a continuing series of tips brought to you by Greg Price. These run Saturday mornings during the BusinessMaker’s Radio Show on Supertalk 97.5. Audio files can be found on the Entrepreneur’s Playbook page of the PKF Texas website.

Community involvement should be a key aspect of every company. It gives employees a great opportunity to give back to the community.

Poll your employees to see which organizations they care about. Maybe several employees have been personally affected by heart disease or Alzheimer’s. If the employees have a say in which organization you choose they will be more willing to support this type of initiative. 

Most charitable organizations have a walk or run in the fall or spring. Participating in and raising money for the walk or run is an easy way to get involved. 

Several ways to ensure a successful fundraising campaign include:

  • Create a taskforce to handle communications and logistics.
  • Set a high, but reachable company fundraising goal
  • Provide incentives for reaching personal fundraising goals. For example, if everyone donates $10 have a “jeans and sneakers” day, or for the top fundraiser in your firm, provide an extra vacation day. 

Your company benefits by bonding together to support a great cause, and the community benefits from your willingness to support a charitable organization.

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