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PKF Texas – Entrepreneur’s Playbook®:Mobile Ready Websites

by | Apr 9, 2010 | PKF Texas - The Entrepreneur's Playbook®

Note: Running Fridays in FromGregsHead.comis a continuing series of tips brought to you by Greg Price. These run Saturday mornings during the BusinessMaker’s Radio Show on KPRC 950AM. Audio files can be found on the PKF Texas – Entrepreneur’s Playbook® page of the PKF Texas website. 

With the pace of business moving faster each year, is your company doing everything to be accessible to your clients and prospects 24-7?

Mobile-ready websites are an increasingly common way to do this and are becoming a must in our world of mobile business. 

There are a few things to think about when developing your mobile site:

• Does your current web host have the capability to assist with this addition?  If not, ask if it’s something they will provide in the near future.  You should be working with a company that you can rely on to have the latest technology tools available to you. 
• Be sure your site delivers specific information – the mobile user isn’t surfing the web hoping to stumble on useful information, they are looking to retrieve specific content from your site
• Can the mobile user quickly access the information they need?  2 to 3 clicks might not seem like a lot on a regular website, but the mobile user probably doesn’t have time to click more than twice for the information they need

By moving your company into the mobile ready space, your clients and prospects will appreciate being able to access your company anytime, anywhere.
 

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