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Force Field Analysis: Identify Negative Influences

by | May 25, 2007 | PKF Texas - The Entrepreneur's Playbook®

Note: Running most Fridays in FromGregsHead.comis a continuing series of tips brought to you by Greg Price. These run Saturday mornings during the BusinessMaker’s Radio Show on KPRC 950AM. Audio files can be found on the Entrepreneur’s Playbook page of the PKF Texas website.

Last week you heard about how to find 15-20 ideas using Force Field Analysis to enhance the positive influences of an issue. You will go through the same procedure to reduce the negative influences.

Be ready to hear the soft issues about the item at this phase of the analysis. Soft issues may include lack of time, lack of support from management, not enough training, etc. 

These soft issues generally do not surface in day to day conversation, but can be critical. 

Keep in mind to listen to all the ideas that are presented.

After identifying five negative influences and three to four tasks to reduce the negative influences, you should again have 15 to 20 ideas for improvement. 

Next week you’ll hear about how to implement these tasks.

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